Chris had a great time presenting to the Spokane chapter of the American Advertising Federation this Tuesday. Thanks to all of the folks at Ad Fed and Global Credit Union for hosting the event! The presentation is available below: How to earn large returns with small budgets using PPC Advertising Additional Resources: Landing Page Creation: [...]
Learn more and register at: http://www.aafspokane.com/11/2011-2012-lunch-programs AdWords. Pay Per Click. Banner Ads. You’ve seen these words numerous times, but what do they really mean? And more important, how can you make them work for you and grow your business? Please join us we welcome Chris Reilly, founder of Unleashed Online Marketing, as he discusses [...]
Google+ (aka Google Plus) is now offering local businesses, brands, and companies the ability to set up pages on the Google+ network. This is a breakthrough for marketers, as Google+ has to date only been available for individuals to use. We feel this is a really significant step forward for Google+ adoption. Facebook has grown [...]
… and we’re not talking about income equality. Building online communities is difficult. Studies have found that only 1% of people who visit online communities actually participate regularly in a meaningful way. Another 9% may comment or participate infrequently, and 90% never comment at all. This has been found to be true across a variety [...]
One of the biggest challenges in getting results in an SEO campaign is gaining high-quality links back to your website. SEOs go to great lengths crazy steps to try to get the next great link… like @avinash referenced at SEOMoz’s MozCon recently, somebody spent 6 months pestering an old women who owned an aged website [...]
Google’s Webmaster tools has been very dynamic recently along with all of the other big changes that have been going on at the ‘plex… It has been one of those dizzying weeks for SEO’s where we’re trying to get our bearings amid-st all of changes and predictions about what is to come. I want to [...]
March 3rd 4-6:30pm 1106 N Washington St Come celebrate our 2nd anniversary and join us as we open our new facilities, introduce our new team members, and unveil our new service offerings. Representatives from Greater Spokane Incorporated will be present to do a ribbon cutting for the new office, and refreshments will be provided by [...]
I am all for an open web and integration, but this is getting creepy. Mint.com publishes anonymous data about consumer spending habits at individual businesses as well as broad aggregate statistics at data.mint.com. While I find this data interesting from a marketing perspective it offers a kind of radical openness that I’m not sure consumers [...]
GOOG recently announced a major search engine results quality improvement specifically around webspam. This is great news for business that have ethical online marketing practices. Webspam makes the results that searchers receive have LESS relevant results and often push down sites that offer interesting and unique content. The goal of a typical spam website is [...]